Service

Retail Business

Geospatial data helps companies make better decisions about store placement, operations, and marketing through location intelligence analysis.

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What Location Intelligence Can Do In Retail Business

  • 01.

    Location Selection Analysis

    To attract customers, retailers evaluate new store locations based on factors like population density, demographics, competitors, and accessibility.

  • 02.

    Store Network Optimization

    Analyzing store locations to improve market coverage, reduce cannibalism, and plan network expansion/consolidation.

  • 03.

    Competitive Analysis

    Analyze competitors and strategies to assess competition and inform decisions on promotions, pricing, and product placement.

  • 04.

    Analyze Product Availability and Demand

    Understand what products are purchased most frequently in a particular location and manage inventory effectively to meet local demand.

Location Intelligence In Retail Enables Strategic Decision-Making Based On Customer Demographics And Geography

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